How Empathy Can Improve Customer Experience

By Ron Welty, Founder & Chief Client Officer Everyone has bad days. Whether it’s a flight cancellation, a long wait time, or even an undercooked steak, there are many different things that can set a person off. It’s important to pay attention to how your brand reacts to these types of situations. Empathy can be a powerful emotion that can turn a negative situation into a positive customer experience. Understand what empathy is and how it can help improve customer experience at your organization. What is Empathy? When it comes to customer experience, empathy doesn&rsquo...

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