TalkShop

Customer Engagement During Return

By Brian Caldwell, Client Services Manager Brick and mortar retailers have become more focused on a “buy online and return in store” customer experience, a way to provide additional convenience for customers wanting instant gratification. Consumers sometimes cannot find the time to mail a product back to exchange it for something new. Stores are realizing this is a great opportunity to reengage with the online customer.   IntelliShop provides customer feedback through mystery shops to help retail clients understand the current state of this experience. These mystery shops will provide information to clients who wish to implement new...

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How An Entirely Fake Restaurant Became London’s Hottest Reservation

From fortune.com By Davis Z. Morris, December 10, 2017 A London-based writer has illustrated how easy it is to manipulate review sites like TripAdvisor, by pushing an entirely nonexistent restaurant to the top spot in all of London. Vice writer Oobah Butler – who also recently impersonated a designer for Paris Fashion Week – already had a bit of experience with gaming review sites, having previously been paid to write fake reviews by a shady PR service. That inspired him to create The Shed at Dulwich, which was, literally, the backyard cottage he calls home. Butler set up...

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How Technology Is Changing the Mystery Shopper World for SMBs

From business.com By Mona Buchnell, December 21, 2017 Online review websites and an increase in low-cost mystery shopping companies have led to more ways for busy entrepreneurs to understand shoppers' minds. Implementing best practice policies, employing experienced managers and being hands-on all go a long way toward managing quality assurance, but hiring professional mystery shoppers to see how things really run when you're not around is still a tried-and-true method for maintaining high standards. Like most industries, the mystery shopper business has been impacted by technology in both positive and negative ways. With the advent of online review websites and...

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How to shop undercover and get paid for it

From cnbc.com By Kayleigh Kulp, July 4, 2017 Lori Cheek has been secret shopping on and off for a decade, making up to $75 per "shop" to various stores and fitness centers while trying to bootstrap her dating app business, Cheekd. She often gets to keep whatever she buys during the shopping test as part of her compensation. And if a company has a hard time finding mystery shoppers for a particular assignment, they may also offer a bonus. "I've even negotiated travel costs when they seem desperate for a shopper," Cheek said. She is one of over a million mystery...

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How To Select A Mystery Shopping Company

A mystery shopping company recently ceased operations, with very little notice to clients, employees or shoppers.  We were contacted by one of their clients in a panic, asking if we could take over their program “immediately”, because they had tied program results to their people’s monthly evaluations and bonuses, and they didn’t know what they’d do without it.  What a stressful, unnecessary thing for a client to have to go through.  Without knowing specifically what originally led the client to select this company, it reminded us that we are...

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