IntelliShop Hispanic Services

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If you think the Hispanic Customer is important, we agree.

“The 2010 Census expected to count a record 50 million Hispanics, or one in every six U.S. residents, meaning the Hispanic population will have increased a stunning 42% from the previous census in 2000. (By comparison, the non-Hispanic population will have edged up just 5% in that decade.) It's also got scale: Hispanics are now the nation's second-largest consumer market after white non-Hispanics, who are still the largest group at about 200 million. Hispanics will become a major force in U.S. consumer-spending growth over the next decade and beyond.”. - Advertising Age July 2010

We agree so much that we have created a specialized team, 100% Hispanic, dedicated to helping assure you are serving the needs of this lucrative and growing market. We are the first and only company in the mystery shopping industry offering specialized and dedicated services for Hispanic market. We understand the Hispanic market as no other company, with years of experience and from a different level of acculturation, our expert Hispanic Services Team will help you to understand your Hispanic market, know their drivers better, help you understand your current levels of services and sales and how to improve those, and increase your sales to this important market.

We can help you to understand how your Hispanic customers experience your service, buy your goods and services, where do they spend, what do they like, what do they think and how satisfied are they after they interact with your brand.

We have a fully-dedicated Hispanic Services Team on-board.  All project development, management and client services are provided by our employees who are of Hispanic heritage and are bi-lingual; and we have tens of  thousands of Hispanic evaluators to utilize for your programs.  All quality assurance and analytical work is done by our dedicated, bi-lingual Hispanic team, adding important insights, cultural knowledge and vision to our services.

Let us help you understand better the Hispanic Market, because it is also “About the Hispanic Customer”

Hispanic Market Update

There are 46 million U.S. Hispanics, 30 million of who are on online, they have about a trillion dollars in purchasing power, making it a customer segment marketers can’t ignore.” - Google 1-27-2011

"More than a third of all 13.3 million new suburbanites were Hispanic, compared with 2.5 million blacks and 2 million Asians. In all, whites accounted for a fifth of suburban growth. And, more broadly speaking, immigrant populations rose more than 60% in places where immigrants made up fewer than 5% of the population in 2000. - The New York Times   12-14-2010  

“Hispanic households are projected to possess US$1.4 trillion in buying power by 2013. To capture a share of this booming segment, marketers need to entice those who make the key spending decisions: Latinas.” - Quirk’s 1-12-2011